China Marketing Director

Our Client is a well-known company headquartered in USA with electronic component products, with a history of more than 80 years, they have been in business in China for lots of years, there are a broad range of application for their products such as aviation, energy, military, industrial, rail and medical sectors worldwide. now to meet with the business growing, they are looking for

Title: Marketing Director
Report to: GM, China
Dot line: Marketing VP, USA
Location: Zhuhai City, Guangdong Province 

We are looking for a competent Marketing Director to be in charge of the organization’s marketing ventures. This primarily involves developing and implementing strategies to strengthen the company’s market presence and help it find a “voice” that will make a difference.

The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. He/She will be a skilled marketing strategist and able to drive creativity and enthusiasm in others.

The goal is to increase the company’s market share and maximize revenues in order to thrive against competitors.

Responsibilities

• Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
• Supervise the department and provide guidance and feedback to other marketing professionals
• Produce ideas for promotional events or activities and organize them efficiently
• Plan and execute campaigns for corporate promotion, launching of new product lines etc.
• Monitor progress and submit performance reports
• Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications
• Conduct general market research to keep abreast of trends and competitor’s marketing movements
• Control budgets and allocate resources amongst projects
• Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships

Requirements and skills

• 10 years+ of experience as marketing discipline
• Experience in the manufacturing industry, electronic industry is preferred
• Excellent leadership and organizing skills
• Analytical and creative thinking
• Exquisite communication and interpersonal skills
• Up to speed with current and online marketing techniques and best practices such as internet, Wechat, Weibo etc
• Customer-oriented approach with aptitude
• Professional chartered marketer (CIM) is a plus
• BSc/BA in business administration, marketing and communications or relevant field