Asia Sales Director (Job Code: CR6109)

Job Title: Asia Sales Director
Industry: Electronics Equipment Manufacturing
Company: From Europe

Location: Asia, Flexible, can be home based (2 Manufacturing centres in China respectively at Guangdong and Jiangsu Province)

Reports To: Chief Executive Officer (CEO)
Team Size: 12–20 Sales Professionals

Job Purpose

We are seeking a strategic and results-driven Asia Sales Director to lead our regional sales efforts across the electronics equipment sector. Reporting directly to the CEO, this role will drive revenue growth, expand market share, and strengthen customer relationships across Asia. The ideal candidate will combine deep industry expertise with cross-cultural leadership to manage a high-performing team and execute a scalable sales strategy aligned with global objectives.

Key Responsibilities

1. Strategic Sales Leadership
   • Develop and execute a regional sales strategy to achieve aggressive revenue targets, focusing on key markets (e.g., China, Japan, South Korea, Southeast Asia, and India).
   • Identify emerging trends and competitive threats to inform product positioning and pricing strategies.
2. Key Account Management
   • Cultivate and expand relationships with top-tier clients, including multinational corporations and regional leaders in electronics manufacturing.
   • Ensure client satisfaction by delivering tailored solutions and resolving escalated issues promptly.
3. New Business Development
   • Prospect and close high-value deals with new clients, leveraging industry networks and partnerships.
   • Collaborate with product and marketing teams to refine value propositions for Asian markets.
4. Team Management & Development
   • Lead, mentor, and coach a team of 12–20 sales professionals, fostering a culture of accountability and continuous improvement.
   • Set clear KPIs, conduct performance reviews, and implement training programs to enhance team capabilities.
5. Budget & Resource Oversight
   • Manage regional sales budgets, including travel, tools, and marketing investments, to optimize ROI.
   • Forecast sales pipelines and provide regular reports to the CEO and global leadership.
6. Cross-Functional Collaboration
   • Partner with R&D, operations, and customer support teams to ensure alignment with client needs and operational excellence.

Requirements

1. Education & Experience
   • Bachelor’s degree in Business, Engineering, or related field; MBA preferred.
   • Minimum 10 years of sales experience in the electronics equipment industry or related B2B sectors (e.g., semiconductor, automation, industrial machinery).
   • Minimum 5 years of team management experience, with a proven track record of building and scaling high-performing sales teams.
2. Skills & Competencies
   • Demonstrated ability to develop and execute complex sales strategies in Asia.
   • Strong negotiation skills and a history of closing multi-million-dollar deals.
   • Excellent leadership, communication, and interpersonal skills.
   • Fluent in English (additional Asian languages, e.g., Mandarin, Japanese, or Korean, are advantageous).
3. Cultural & Logistical
   • Deep understanding of Asian business cultures, customs, and decision-making processes.
   • Willingness to travel frequently (50–70%) across Asia to meet clients and support teams.
   • Western candidates with prior Asia-based experience are strongly preferred.

Why Join Us?

1. Lead a dynamic team in a fast-growing, innovation-driven European company.
2. Competitive compensation package, including performance bonuses and relocation support.
3. Autonomy to shape regional strategy while collaborating with global stakeholders.
4. Opportunity to build lasting partnerships with industry leaders in Asia’s booming electronics sector.